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Author
Publisher
Business Expert Press
Pub. Date
Not Supplied
Language
English
Description
This book is for managers and would-be managers who need to upgrade their knowledge of digital marketing. Told from the perspective of marketing strategy, it puts digital marketing in the context of firm strategy selection. The first step in digital marketing is to understand your company and your brand. The next step is to put content and keywords on your website so that they can be found in search. The next step is to use the other delivery platforms...
Author
Publisher
Not Supplied
Pub. Date
Not Supplied
Language
English
Formats
Description
"The pioneering guide to the future of marketing, The New Rules of Marketing & PR, has been updated and revised to retain its place as the top marketing and public relations book available. Learn the latest tools and techniques to communicate with buyers directly and in real-time, raise online visibility, and increase sales. For professionals, entrepreneurs, business owners, and professors alike, this one-of-a-kind guide offers actionable strategies...
Author
Series
Publisher
Entrepreneur Press
Pub. Date
[2020]
Language
English
Formats
Description
"To avoid grabbing every business owner he meets by the shoulders and shaking them, millionaire maker Dan S. Kennedy has joined with marketing strategist Kim Walsh-Phillips to help business owners, private practice professionals, and professional marketers start making dollars and cents of their social media marketing. Daring readers to stop accepting non-monetizable 'likes' and 'shares' for their investment of time, money, and energy, Kennedy and...
Author
Series
Publisher
Wiley
Pub. Date
Not Supplied
Language
English
Formats
Description
A one-stop source on the art and science of developing marketing content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online--and using them to establish credibility and build a loyal customer base.
Author
Series
Publisher
Not Supplied
Pub. Date
Not Supplied
Language
English
Formats
Description
Traditional advertising and marketing techniques just don't do the job anymore. Today's consumer relies on input from a trusted community when making buying decisions. Learn how to take advantage of their social network channels and interact with them online.
16) Guadagnare soldi usando internet per costruirsi una seconda entrata e creare il proprio business
Author
Publisher
Babelcube, Inc
Pub. Date
2016.
Language
Italiano
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