Professional services marketing how the best firms build premier brands, thriving lead generation engines, and cultures of business development success
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Schultz, M., Doerr, J. E., & Frederiksen, L. W. (2013). Professional services marketing: how the best firms build premier brands, thriving lead generation engines, and cultures of business development success (2nd ed.). John Wiley & Sons, Inc..
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Schultz, Mike, 1974-, John E. Doerr and Lee W. Frederiksen. 2013. Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success. John Wiley & Sons, Inc.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Schultz, Mike, 1974-, John E. Doerr and Lee W. Frederiksen. Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success John Wiley & Sons, Inc, 2013.
MLA Citation, 9th Edition (style guide)Schultz, Mike, John E Doerr, and Lee W Frederiksen. Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success 2nd ed., John Wiley & Sons, Inc., 2013.
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Grouping Information
| Grouped Work ID | 12fb6358-8e88-8c57-fbea-a8fef2314597-eng |
|---|---|
| Full title | professional services marketing how the best firms build premier brands thriving lead generation engines and cultures of business development success |
| Author | schultz mike |
| Grouping Category | book |
| Last Update | 2022-06-07 21:23:19PM |
| Last Indexed | 2024-05-16 02:23:28AM |
Book Cover Information
| Image Source | default |
|---|---|
| First Loaded | Dec 23, 2023 |
| Last Used | Dec 23, 2023 |
Marc Record
| First Detected | Aug 09, 2021 12:25:52 PM |
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| Last File Modification Time | Nov 22, 2021 08:29:08 AM |
MARC Record
| LEADER | 02109nam a2200469 a 4500 | ||
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| 020 | |z 9781118604342 (cloth) | ||
| 020 | |z 9781118688458 (e-book) | ||
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| 050 | 4 | |a HD9980.5|b .S357 2013 | |
| 082 | 0 | 4 | |a 658.8|2 23 |
| 100 | 1 | |a Schultz, Mike,|d 1974- | |
| 245 | 1 | 0 | |a Professional services marketing|h [eBook] :|b how the best firms build premier brands, thriving lead generation engines, and cultures of business development success /|c Mike Schultz, John E. Doerr, and Lee W. Frederiksen. |
| 250 | |a 2nd ed. | ||
| 260 | |a Hoboken, N.J. :|b John Wiley & Sons, Inc.,|c 2013. | ||
| 300 | |a xv, 352 p. :|b ill. | ||
| 500 | |a Includes index. | ||
| 505 | 0 | |a pt. I. Strategy and planning -- pt. II. Focus on branding -- pt. III. Generating and nurturing leads -- pt. IV. Making the sale. | |
| 533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | |a Service industries|x Marketing. | |
| 650 | 0 | |a Branding (Marketing) | |
| 650 | 0 | |a Marketing. | |
| 655 | 4 | |a Electronic books. | |
| 700 | 1 | |a Doerr, John E. | |
| 700 | 1 | |a Frederiksen, Lee W. | |
| 710 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u http://ebookcentral.proquest.com/lib/yavapai-ebooks/detail.action?docID=1189363|x Yavapai College|y Yavapai College users click here to access |
| 856 | 4 | 0 | |u http://ebookcentral.proquest.com/lib/prescottcollege-ebooks/detail.action?docID=1189363|x Prescott College|y Prescott College users click here to access |
| 856 | 4 | 0 | |u http://ebookcentral.proquest.com/lib/yln-ebooks/detail.action?docID=1189363|x Yavapai Library Network|y All other users click here to access |
| 945 | |a E-Book | ||
