Writing for public relations a practical guide for professionals
(eBook)
Author
Published
New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2016.
Edition
First edition.
Physical Desc
1 online resource (136 pages) : illustrations.
Status
More Details
Format
eBook
Language
English
ISBN
9781631573064
Notes
Bibliography
Includes bibliographical references (pages 129-132) and index.
Restrictions on Access
Access restricted to authorized users and institutions.
Description
The very nature of public relations--maintaining goodwill between an organization and its various stakeholders--requires a high degree of professionalism. This book examines the most common types of documents used in public relations and provides easy-to-follow descriptions of how to write them in a straightforward and effective manner. Each chapter focuses on a specific type of document and includes helpful samples and useful checklists for writing: Daily correspondence, News releases, Newsletters, Brochures, Media kits, Web copy, Social Media. Students studying business, marketing, public relations, or communication as well as small business owners and employees will find this practical guide vital to their efforts to promote and inform various publics about their organizations.
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Citations
APA Citation, 7th Edition (style guide)
Mizrahi, J. (2016). Writing for public relations: a practical guide for professionals (First edition.). Business Expert Press.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Mizrahi, Janet.. 2016. Writing for Public Relations: A Practical Guide for Professionals. Business Expert Press.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Mizrahi, Janet.. Writing for Public Relations: A Practical Guide for Professionals Business Expert Press, 2016.
MLA Citation, 9th Edition (style guide)Mizrahi, Janet.. Writing for Public Relations: A Practical Guide for Professionals First edition., Business Expert Press, 2016.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
Staff View
Grouped Work ID
f71e17c6-c4ab-7733-e867-87cea48dc541-eng
Grouping Information
| Grouped Work ID | f71e17c6-c4ab-7733-e867-87cea48dc541-eng |
|---|---|
| Full title | writing for public relations a practical guide for professionals |
| Author | mizrahi janet |
| Grouping Category | book |
| Last Update | 2022-06-07 21:23:19PM |
| Last Indexed | 2024-05-11 06:06:16AM |
Book Cover Information
| Image Source | syndetics |
|---|---|
| First Loaded | Feb 28, 2024 |
| Last Used | Feb 28, 2024 |
Marc Record
| First Detected | Aug 09, 2021 01:43:11 PM |
|---|---|
| Last File Modification Time | Nov 22, 2021 09:38:18 AM |
MARC Record
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| 245 | 1 | 0 | |a Writing for public relations |h [eBook]:|b a practical guide for professionals /|c Janet Mizrahi. |
| 250 | |a First edition. | ||
| 264 | 1 | |a New York, New York (222 East 46th Street, New York, NY 10017) :|b Business Expert Press,|c 2016. | |
| 300 | |a 1 online resource (136 pages) :|b illustrations. | ||
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| 337 | |a computer|2 rdamedia | ||
| 338 | |a online resource|2 rdacarrier | ||
| 490 | 1 | |a Corporate communication collection,|x 2156-8170 | |
| 504 | |a Includes bibliographical references (pages 129-132) and index. | ||
| 505 | 0 | |a 1. Writing as a public relations professional -- 2. Routine communication -- 3. Writing news releases -- 4. Newsletters -- 5. Brochures -- 6. Media kits -- 7. Website content -- 8. Social media -- Appendix. Sample documents -- Notes -- References -- Index. | |
| 506 | 1 | |a Access restricted to authorized users and institutions. | |
| 520 | 3 | |a The very nature of public relations--maintaining goodwill between an organization and its various stakeholders--requires a high degree of professionalism. This book examines the most common types of documents used in public relations and provides easy-to-follow descriptions of how to write them in a straightforward and effective manner. Each chapter focuses on a specific type of document and includes helpful samples and useful checklists for writing: Daily correspondence, News releases, Newsletters, Brochures, Media kits, Web copy, Social Media. Students studying business, marketing, public relations, or communication as well as small business owners and employees will find this practical guide vital to their efforts to promote and inform various publics about their organizations. | |
| 588 | |a Title from PDF title page (viewed on January 19, 2016). | ||
| 650 | 0 | |a Business writing. | |
| 650 | 0 | |a Public relations. | |
| 653 | |a blog | ||
| 653 | |a brochure | ||
| 653 | |a e-newsletter | ||
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| 653 | |a marketing | ||
| 653 | |a marketing style | ||
| 653 | |a media kit | ||
| 653 | |a microblog | ||
| 653 | |a news release | ||
| 653 | |a newsletter | ||
| 653 | |a pitch letter | ||
| 653 | |a press kit | ||
| 653 | |a press release | ||
| 653 | |a public relations | ||
| 653 | |a social media | ||
| 653 | |a Tweet | ||
| 653 | |a web copy | ||
| 653 | |a web writing | ||
| 653 | |a website | ||
| 653 | |a writing | ||
| 655 | 4 | |a Electronic books. | |
| 776 | 0 | 8 | |i Print version:|z 9781631573057 |
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| 856 | 4 | 0 | |u http://ebookcentral.proquest.com/lib/prescottcollege-ebooks/detail.action?docID=4307177|x Prescott College|y Prescott College users click here to access |
| 856 | 4 | 0 | |u http://ebookcentral.proquest.com/lib/yln-ebooks/detail.action?docID=4307177|x Yavapai Library Network|y All other users click here to access |
| 945 | |a E-Book | ||
